A useful insight depends on what was observed, when it was observed and what you are comparing it with.
Findings from our analysis of creator content, alongside the capabilities used to understand it. Each finding includes its market, period and context.
Greece · March–August 2026 · NYX, Garnier, L’Oréal Paris and Maybelline.
Finding a brand in the video reveals content that a caption-only search can miss.
Content SearchGreece · March–August 2026 · Average views per creator video.
Compare organic performance separately from paid distribution when evaluating a creator. This is an observed comparison, not a forecast of the effect of boosting.
Profile AnalysisGreece · March–August 2026 · Average views per beauty video.
Use category and format benchmarks to choose what to test in the next brief.
Media BenchmarksGreece · August and September 2026 · Share of branded content.
Review the formats used in a campaign alongside the available results. Story insights depend on the data available to the report.
Campaign ReportingIllustrative calculation, not results for a specific creator.
Greece · March–August 2026 · View variation in the beauty-video analysis.
Look at the spread of recent results alongside the average before selecting a creator.
Profile AnalysisA shared format taxonomy makes category comparisons more useful for creative planning.
Product taxonomy · October 2026 · Available content in the selected market.
Media BenchmarksReview the explanation alongside the video to decide what needs closer attention.
AI Video Analysis · October 2026 · Risk scores from 0 to 10.
AI Video AnalysisSource: Renfluence analysis, 9 October 2026. Product categories checked in October 2026. Market findings describe the stated samples and periods, not a predicted result for a future campaign.
Read a result in relation to its platform, content sample and observation period. Available data can differ between networks, profiles and content types.
Views, followers and interactions answer different questions. An engagement rate also depends on its denominator. Check the definition before comparing results.
The Target Audience filter uses an AI estimate from the analyzed videos: who the content is aimed at. It is not a measurement of who follows or watches the account.
Actual follower information is available only for connected accounts. Read those figures with their stated source and coverage.
Renfluence uses two comment categories: positive and negative. Every analysed comment that is not negative counts as positive engagement, because participation without a negative reaction has value in itself. Questions and simple participation can therefore count as positive without expressing explicit praise.
A useful benchmark needs a relevant comparison group and a clear time window. Consider the platform, content format and category before interpreting a difference.
Themes, brand presence and sentiment help you examine content. Review important conclusions alongside the source material, particularly where meaning depends on humour, language or context.
Use these definitions alongside the source, sample and period in your report. Our team can explain the coverage relevant to your use case.
Renfluence uses two comment categories: positive and negative. Every analysed comment that is not negative counts as positive engagement, because participation without a negative reaction has value in itself. Questions and simple participation can therefore count as positive without expressing explicit praise.
Availability varies by platform, profile and content. Check your report’s sample and missing-data notes. For Enterprise, confirm your coverage requirements during the demo.
An analysis informs a decision. Campaign outcomes also depend on the brief, creative work, delivery and other factors.