Find a relevant starting point
Filter the creator database by Instagram or TikTok, location, follower size and available performance metrics. Review average views, engagement and posting activity before opening the profiles that fit your brief.
INSIDE RENFLUENCEInfluencer Discovery
Platform exampleSearch for creators with filters, then explore their profiles. Figures shown are examples from the platform.
What this helps you do.
Start with
Your brief: market, audience, content and performance criteria.
Review
Filtered creator profiles, with content themes, metrics and full profile analysis.
Use in your work
Build a shortlist backed by the creator’s actual work.
Search what creators actually make
Go deeper with industry, content format or a combination of both. Set a minimum share of analyzed content, such as creators whose videos cover food at least 20% of the time. Content matching uses the videos that have been analyzed.
Build a shortlist you can explain
Open the full profile to explore its content, organic and partnership performance, available audience data and brand appearances. Continue with Content Search when your brief starts from a specific scene or activity.
Two distinct views of an audience
Who follows describes follower information available only for connected accounts. Who the content is aimed at is an AI estimate from the videos. An estimated target audience is not a measurement of the people who follow the account.
A LITTLE MORE CLARITY
Frequently asked questions
How is this different from Profile Analysis?
Discovery searches profiles already in the database. Profile Analysis starts with a handle or URL you supply, including creator and company profiles outside the existing database.
What does the target audience filter measure?
It uses “Who the content is aimed at”, an AI estimate from videos. “Who follows” is available only for connected accounts and describes follower information. The methodology explains the distinction.
Is Influencer Discovery part of Enterprise?
Influencer Discovery, Profile Analysis and Campaigns form the core of our Enterprise plans. Your proposal defines coverage, usage and the analysis tools included.
How do I access this capability?
Discuss the workflow and its availability in an Enterprise demo. Capabilities, access and full team training are agreed in your proposal.
ONE CONNECTED WORKFLOW